Friday, March 7, 2008

Pure Therapy


Pure Beauty created a proprietary product to reduce rapid hair loss. The Marketing director had very specific requirements in mind. She wanted a box that was magnetically sealed, simple design and a window on the front to view the products. The box needed to display all information whether stood up front side or sideways. I thoroughly enjoyed this project because its not often you get to execute really simple design. I went with a Metallic ink, and corresponded with a contact in China to print and produce the boxes. The layover in customs took longer than expected but overall the CEO was very pleased with the end result.

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